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Posted by Matt Sparks
Matt Sparks
Matt Sparks is a digital marketer and content marketing expert
User is currently offline
on Thursday, 01 December 2011
in PPC
7 Superb Suggestions to Boost Conversion Rates on your Landing Page
An effective landing page is essential for a high conversion rate. Even with a bulletproof PPC strategy, if you fail compose a landing page that is simple, effective and sells to your customers, you will find your ability to convert seriously damaged. By following the 7 superb suggestions below, you'll certainly be pointing in the right direction. So make sure you have the basics covered!
1. KEEP IT SIMPLE
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Posted by Matt Sparks
Matt Sparks
Matt Sparks is a digital marketer and content marketing expert
User is currently offline
on Wednesday, 02 November 2011
in Social Media Marketing
What is content marketing and why should I bother?
If you're looking at Red Wasp's website, it's a possibility that you may be considering direct or digital marketing services and as such you may stumble across our blog. It struck me that some people coming here may not necessarily be familiar with content marketing and what it can offer. To be fair, content marketing can go by many names; corporate media, corporate publishing, branded content... the list can go on.
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Tags: article, blog, blog article, blog post, company blog, content, content marketing, content writing, digital marketing, red wasp, Social Media
Posted by Matt Sparks
Matt Sparks
Matt Sparks is a digital marketer and content marketing expert
User is currently offline
on Friday, 28 October 2011
in Social Media Marketing
Three top tips to help you write AWESOME content!
You may have heard the famous term “content is king” banded around. It is talked about a lot, and it's not hard to understand why when you consider that pretty much anything you do online is based around it. So, as my first blog post about content writing I thought I’d offer some tips that can help you create awesome blogs, articles, tweets and more to help you really engage customers and prospects.
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