Subscribe to blog
Marketing Blog
Welcome to our blog. This is where we post lots of interesting news items and articles about lead generation and marketing. We'll also keep you up to date with changes that the big online platforms like Google, LinkedIn and Facebook make. Please subscribe to our RSS feed above or follow us on Twitter to be kept up to date.
Viewing entries tagged company blog
Posted by Matt Sparks
Matt Sparks
Matt Sparks is a digital marketer and content marketing expert
User is currently offline
on Wednesday, 02 November 2011
in Social Media Marketing
What is content marketing and why should I bother?
If you're looking at Red Wasp's website, it's a possibility that you may be considering direct or digital marketing services and as such you may stumble across our blog. It struck me that some people coming here may not necessarily be familiar with content marketing and what it can offer. To be fair, content marketing can go by many names; corporate media, corporate publishing, branded content... the list can go on.
...
Tags: article, blog, blog article, blog post, company blog, content, content marketing, content writing, digital marketing, red wasp, Social Media
